
Yo-Zuri has been making quality fishing lures, fishing lines, and leaders for over 50 years in Japan and shipping throughout the world. Due to the quality, the fishing products have stood the test of time and continue to be more sought out than many other fishing lures or inferior imitations. Yo-Zuri wanted to establish retail merchandising by offering branded apparel to build awareness for the brand and establish a new revenue stream. I created distinct and recognizable brand imagery

Loitering Munitions are cutting-edge unmanned aircraft systems designed for modern war and combat-proven. Virtual computer vision analysis is advanced technology integral to the navigation function, and performance of the drone and a featured selling point with customers. The cutting edge technology is featured in the communication promoting the drone with design elements of mapping, graphical representation of information based on spatial relationships displayed in a virtual screen prese

AEVEX Aerospace supports the U.S. national security mission and partner nation needs worldwide by providing full-spectrum aviation, remote sensing, and analysis solutions. AEVEX uses agile and customized approaches to rapidly define, develop, and deliver specialized solutions for airborne special mission needs for the U.S. Government, partner nations, and commercial businesses.

The Moorings is developing a Maritime Academy to serve as an educational institution that specializes in training individuals for careers in the maritime industry. The endeavor serves as a mentoring program for careers within the THL Marine as well an investment in youth education to create opportunity for career development.

The promotion introduces the 3 Course Summer Menu offering implemented through social media with a concept developed around the idea of course. With a location on the banks of the Intercoastal Waterway, boating is very prevalent and a familiar sight in the picturesque setting. Concept | Design | Illustration Circa69 is an upscale dining experience located at the base of the Jensen Beach Causeway seconds from downtown on the Intercoastal Waterway in Florida.


THL Marine Travelopia is the world’s largest collection of experiential travel brands. THL Marine, the marine branch of Travelopia, manages the worlds’ leading sailing yacht, power yacht and canal boat charter business with over 2,500 yachts operating in 50 destinations in the Caribbean, Mediterranean, Europe, Asia and the South Pacific. THL Marine operates the leading charter brands; The Moorings moorings.com, Sunsail sunsail.com

THL Marine Travelopia is the world’s largest collection of experiential travel brands. THL Marine, the marine branch of Travelopia, manages the worlds’ leading sailing yacht, power yacht and canal boat charter business with over 2,500 yachts operating in 50 destinations in the Caribbean, Mediterranean, Europe, Asia and the South Pacific. THL Marine operates the leading charter brands; The Moorings moorings.com, Sunsail sunsail.com





Jensen Beach Technologies builds servers in a commercial market. The idea communicates a sense of place married with Technology. Sea Turtles are prominent in the coastal town of Jensen Beach and provide a relevant metaphor for the business model. The turtles come ashore and lay eggs on the beaches hatching offspring creating a sustained life cycle. The server business share the same aspirations drawing inspiration with sustainability in the technology market.
Go to link
Working with luxury real estate marketing consultants Toni Alexander and Tyler Strateman of InterCommunications Inc. in Newport Beach, California. --intercommunications.com -- on a brand identity for Carneros Resort & Spa. A 4.5-star Luxury Hotel located in Napa Valley, California. The mark takes the meaning of Carneros, “the ram,” and captures a sense of history and understated elegance that alludes to the agrarian aspect of the property. The profile depiction reflects a C with the horn design.

Working with luxury real estate marketing consultants Toni Alexander and Tyler Strateman of InterCommunications Inc. Newport Beach, California.intercommunications.com -- on a brand identity for Delta Coves. The California Delta is situated between Sacramento -north and Stockton- south. The CA Delta may be the State’s best kept secret, but it’s about to lure urban weekenders who dream of a modern rendition of the ultimate boater’s life. D shape in the wake & helm tower of boat is the counter.








Coastal Urge holds two paddle board events every year in support of the coastal lifestyle and promote the sport. The Cold Stroke Classic in Wrightsville Beach, North Carolina and the Newport SUP Cup in Newport, Rhode Island are two of the longest-running paddle events on the East coast.

Coastal Urge holds two paddle board events every year in support of the coastal lifestyle and promote the sport. The Cold Stroke Classic in Wrightsville Beach, North Carolina and the Newport SUP Cup in Newport, Rhode Island are two of the longest-running paddle events on the East coast.

In an effort to promote interest in the sale of inflatable paddle boards Coastal Urge holds a paddle board demo every Monday at the Bald Head Island store. The design has a technical, guide feel to inspire the typography and utilized a pattern found on the deck pad of the paddle board as a design element. Original illustration of the paddle boarders included to enhance the impact of the Demo Days branding

Merchandise concept development for summer lifestyle clothing, swimwear, gear and accessories retailer Coastal Urge located in Bald Head Island, North Carolina. The island is complimented by shoals off of the south eastern side of the island creating a picturesque setting of the Atlantic. Whales can often be seen from the shores surfacing and lingering within the ocean.

Merchandise concept development for summer lifestyle clothing, swimwear, gear and accessories retailer Coastal Urge located in Bald Head Island, North Carolina. The design features a bold condensed san-serif letter C with a U defined within the lower half of the C. The details within the counter of the C define a surfboard with the nose pointing down and the fins raised vertical.

Merchandise concept development for summer lifestyle clothing, swimwear, gear and accessories retailer Coastal Urge located in Bald Head Island, North Carolina. The beach access from the roads are numbered. Access 39 is a popular access for board sports associated with the swells from the Atlantic side of the island. Paddleboard rentals from Coastal Urge are encouraged to investigate Access 39 for adventure and fun in the surf.

Merchandise concept development for summer lifestyle clothing, swimwear, gear and accessories retailer Coastal Urge located in Bald Head Island, North Carolina.


Original illustration and design of a promotion for Coastal Urge's Customer Appreciation Event. The primary means of transportation on Bald Head Island is a bicycle. No motorized vehicles are allowed on the island. A big part of Coastal Urges business is the sale of bicycles so it seemed appropriate to use this unique feature as a focus for the promo. Bells and cup holders are accessories sold in the store as well.


